Treasure is a debit card and app built with kids in mind. We make it fun for kids to learn — and easy for parents to teach — money management. Developing good habits and understanding the value of money is rewarding for everyone in your family.

Treasure is available for all iPhone and Android devices, including iPods & iPads.

With your help, Treasure ensures your child grows up enjoying financial planning, budgeting, saving, and knowing the difference between wants vs. needs. When kids learn these values as young adults it’s more likely to instill financial responsibility and prevent long-term debt.

Treasure gives you more than the bank. It’s built as a tool for parents to educate their children about money - not just save it and spend it. The app focuses on the Save, Spend, Give, and Plan model with hands-on learning. If you want your kids to grow up and be good with money, there’s no comparison to a traditional bank offering.

Treasure is 100% secured with industry-standard SSL encryption. Parents know what’s best for their kids, which is why we have easy-to-set parental controls. We’ve designed both a parent and kid view — so kids have limited access, and parents can easily preview what they will see.We're also partnered with a federally regulated and FDIC-insured financial institution Peoples Trust to issue Debit Cards, so you can rest easy knowing your money is safe.

Treasure was founded in Toronto, Canada by parents who want a better way to teach their kids about money.The team behind Treasure has previously launched sites such as RateMDs & Nanny Lane. When Treasure begins launching real-money products, we’ll be doing so in partnership with a federally regulated financial institution.We're partnered with Peoples Trust to issue Debit Cards — a federally regulated and FDIC-insured financial institution.